New Delhi: That Tata Motors is pretty serious about design and technology applications was evident with a dozen products highlighting the brand’s ‘IMPACT DESIGN 2.0’ philosophy across a range of cars and utility vehicles.
Among the highlights was the production-ready concept HBX that Tata Motors says comes as a natural extension of the older H2X Concept. The Sierra EV Concept presented is fully electric vehicle besides the Altroz EV. Tata Motors also unveiled the Hexa Safari Edition that is said to combine virtues of the iconic Safari and Hexa at Auto Expo 2020 in Greater Noida.
In all, Tata Motors had 4 global unveils, a pre-production preview and a commercial launch. Tata Sons Group Chairman, N Chandrasekaran said, “The theme of our pavilion is a thoughtful representation of what India needs, how Tata Motors can contribute, and how we as the Tata Group are taking the lead in providing a transformative ecosystem solution in India. We are proud to offer one of the largest range of BSVI portfolio and this shows our commitment towards a clean and green environment. Tata Group has taken lead in driving the Government’s vision of electrifying India and building a comprehensive and sustainable ecosystem, by leveraging the Group’s rich experience and diversified competencies. The recently launched Tata uniEVerse is a holistic approach addressing all aspects of e-mobility solutions, from infrastructure to charging network and phase wise manufacturing plan, to provide our consumers a future ready sustainable and efficient e-mobility environment.”
Guenter Butschek, CEO and MD, Tata Motors Ltd. said, “We’re super excited to showcase our new and upgraded products across passenger, electric and commercial vehicles, as they are not only BSVI ready, but they go beyond in terms of value, technology, features, experience, to meet the mobility aspirations of our customers. Each product at the Tata Motors pavilion is a careful, practical and emotional work of art, designed to provide more delight to its customers. The pavilion is designed on CESS, our four technology pillars that are revolutionizing the mobility agenda. We are confident that our pavilion will offer the visitors and our customers, a unique sense of belonging and a feeling of pride, for what we have always stood for – Connecting India, responsibly and sustainably.”